
Designing a car stand is an exciting experience. The car needs to be lit up nicely and connect to all the digital marketing surrounding the event. They need to be showstoppers and entice people to interact while still showcasing the car.

The way in which brands think about advertising has changed drastically over the past few years. I often find myself creating interesting ways to allow brands to capture the perfect photo opp showcasing the brand. This is a Moet & Chandon photo opp which has now become somewhat of an Iconic visual connected to the brand.

Creating a bar that is unique to one brand is something I really enjoy. Having been a bartender in my varsity days, for extra pocket money, these designs seem to be somewhat nostalgic for me!

This was a challenge beyond all others. I was requested to create a whole exhibition from 100 plus arbitrary facts that would be exciting for Children and encouraged them to interact with the fact. Designing for a child friendly yet interactive exhibit required extensive R&D with many learning curves on how indestructible yet safe things need to be when dealing with kids.

Nothing has better advertising pull than a photo opportunity. This make up brand wanted an interactive stand that showcased their brand and products.

Creating the magic of a pop up beach in the middle of a land locked province was a great festive season activation.
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